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  • Client
    Ljekarna Čebulc
  • Industry
    Pharmaceutical
  • Location
    Dubrovnik, Croatia

Overview

Today, the information about illnesses, conditions, and treatments is often just a web page away. Family pharmacies that anchored communities have been replaced with large corporate stores and discount online pharmacies. One of the oldest pharmacies in Croatia, Čebulc Pharmacy, was looking to increase its online presence since it was crucial for them to stand out in this crowded market. Its primary objectives were to personalize the customer experience on its website and its marketing channels. Čebulc Pharmacy also wanted to showcase its new project called 'Nutrikon' that offers Nutritionist counseling.

This renowned pharmacy found Blue Spark as the best fit for developing a website that represents its brand and conveys its values to existing and potential clients. As a solution, we have created a beautiful website using WordPress and Divi technologies. Integrated links to Google street view that go into all three pharmacies offered a visually appealing experience to website visitors. Čebulc Pharmacy has received very positive feedback from its existing clients. An increase in new clients has been visible since the first day of launching the website.

What we did

Marketing/Website/SEO/Education

Techology

WordPress/PHP/HTML/CSS/JS
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Process

Workshop

The process started with an on-site workshop to understand and define Čebulc Pharmacy’s business objectives.

Preparation Phase

In this step, we did some extra work on collecting information about the project and its audience to deliver a better and unique solution.

Agile Design & Development

The design and development process was divided into 2 weeks sprints with continuous testing on the focus group.

Ongoing Website Support

After we released a final version of the website, we continued to work on maintaining it.

Conclusion

Our responsibility was to create an informative and visually appealing website that supports the long-term digital strategy of Čebulc Pharmacy. The purpose of the website development was to inform, advise and gain visitor’s trust. We are proud that we achieved this purpose and that we are a part of such a unique project.

We would definitely highlight this as one of the more pleasant collaborations, and we would like to thank everyone who participated with us in this project and in their extremely professional attitude and dedication to work.

M.B.
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